OFFICIAL REBRAND OFFICIAL SHOP

Official Rebrand (OR) revives clothing that has been discarded, breathing new life into what was once considered waste. Through painting, drawing and other alterations, non-binary designer MI Leggett's “rebranding” process proposes a sustainable alternative to the competitive consumption encouraged by today’s social and industrial norms.  This transformation also nods to the fluidity of identity and encourages people to take personal agency over their self presentation. Rebranding dissociates garments from gendered categories and reintroduces them without arbitrary social constraints.

Featured Collection: OR x Madge

  • CONVERSATION leather jacket (red)
    Regular price
    Sold out
    Sale price
    $250.00
  • CONVERSATION sweater (blue)
    Regular price
    Sold out
    Sale price
    $150.00
  • CUSTOM bomber
    Regular price
    $600.00
    Sale price
    $600.00
  • EVERY THING I'VE EVER WANTED pants (red)
    Regular price
    Sold out
    Sale price
    $250.00
  • I DON'T WANT TO BREATHE cashmere wrap
    Regular price
    $500.00
    Sale price
    $500.00
  • PERFORMANCE pants
    Regular price
    $350.00
    Sale price
    $350.00
  • PURIFY ME handbag (orange)
    Regular price
    Sold out
    Sale price
    $150.00
  • PURIFY ME handbag (red)
    Regular price
    $300.00
    Sale price
    $300.00
  • RECONSTRUCTED bomber (red)
    Regular price
    $190.00
    Sale price
    $190.00

Where Else?

Shop OR online @ Otherwild

OR?! Classics

  • CUSTOM bomber
    Regular price
    $600.00
    Sale price
    $600.00
  • Switch Robe
    Regular price
    $100.00
    Sale price
    $100.00
  • Lovers Tank Top
    Regular price
    $60.00
    Sale price
    $60.00
  • EVERY THING jumpsuit (red)
    Regular price
    Sold out
    Sale price
    $400.00
  • PURIFY ME t-shirt (blue)
    Regular price
    $100.00
    Sale price
    $100.00
  • GOD IS TRANS (tank top)
    Regular price
    $80.00
    Sale price
    $80.00